I’ve been extremely excited to be attending to the Adaptive Path’s 2009 UX Intensive event in Washington DC, started today
We had a great first day with Henning Fischer. He pointed up that strategy planning is about saying „NO“– Sounds familiar? I hope so – but all too often we all have to go through the opposite. That’s pretty the same with statements “Our strategy is to be the best” – Being “the best” might be the target but it couldn’t never be a strategy. I’m firm believer that design processes will always fail to succeed unless they aren’t supported by a fundamental business strategy and a professional approach.
Henning mentioned again and again a quote by Eliel Saarinen (Architect) I’ve never heard before
“Always design a thing by considering it in its next larger context - a chair in a room, a room in a house, a house in an environment, an environment in a city plan.”
May you know it already - I am an architect and town planner and I never heard of Eliel Saarinen or this excellent statement – sad but true. I like the statement it's should be a leading view for architects of urban environments and virtual environments.
I’m looking forward to three further seminar days.
We had a great first day with Henning Fischer. He pointed up that strategy planning is about saying „NO“– Sounds familiar? I hope so – but all too often we all have to go through the opposite. That’s pretty the same with statements “Our strategy is to be the best” – Being “the best” might be the target but it couldn’t never be a strategy. I’m firm believer that design processes will always fail to succeed unless they aren’t supported by a fundamental business strategy and a professional approach.
Henning mentioned again and again a quote by Eliel Saarinen (Architect) I’ve never heard before
“Always design a thing by considering it in its next larger context - a chair in a room, a room in a house, a house in an environment, an environment in a city plan.”
May you know it already - I am an architect and town planner and I never heard of Eliel Saarinen or this excellent statement – sad but true. I like the statement it's should be a leading view for architects of urban environments and virtual environments.
I’m looking forward to three further seminar days.
Comments
Post a Comment