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AI with Purpose: A Paramedic’s Perspective on Human-Centered Innovation

on August 21, 2025

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Artificial Intelligence and Our Moral Responsibility

on August 15, 2025

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Vom „Nett“-Working zum echten Netzwerk

on July 16, 2025

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Work-Life Balance in Design – Why Creativity Needs Breathing Room

on July 11, 2025

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Artificial Intelligence in Healthcare – Opportunities, Risks, and UX Perspectives

on June 26, 2025

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From Web Design to Experience Design – 30 Years of Design Evolution (and We're Still Iterating)

on June 23, 2025

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Wizards: The Step-by-Step Assistants That Enhance Web Design, Service Processes, and Workflows

on June 11, 2025

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What to Consider When Designing for QR Codes

on June 04, 2025

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Global Accessibility Awareness Day: A Digital Day for All - May 15th

on May 15, 2025

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In Defense of the 'Pixel-Pusher': Why Tiny Details Define Great Design

on May 06, 2025

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The Era of Artificial Intelligence in Commerce: Opportunities, Impacts, and Our Responsibility

on April 29, 2025

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Holger Maassen: I've been working on UI since 1985 when there was only the Mac Plus around. That was when I found my interest in UID and information structures began to grow. I work to understand human motivations, capabilities, environments, and needs. I intent to structure information and create gripping experiences that help people accomplish their goals with confidence, satisfaction and pleasure. I'm fascinated with the current and ongoing pace of technology and believe that HCD has the power to create understanding and inspire delight in a frequently chaotic world. I make use of ethnographic research, UX, IA, IxD, and media as tools to help clients in diverse domains — and I am very interested in consumer products, healthcare, mobile, energy, POI / POS — use UX, HCD and my usability knowledge to build better businesses and relationships with their customers. I've worked with a number of major brands to develop internet, intranet and extranet products and digital surfaces, mobile, terminals, tables, windows and walls.

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