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Make good time in the checkout line - Online Payment

on August 21, 2013

conversion CRM customer service CX e-commerce google Isis m-commerce McDonalds mobile pay pal payment payment method QR code retail scan & go user experience UX wallet walmart

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Elements of Best Returns Experience (How to reduce returns rates)

on August 15, 2013

conversion rate optimization CRM CRO customer relation management internal process returns rate workflow

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UX considerations about Parallax scrolling - also called parallax effect

on August 12, 2013

Creative Thinking inspiration interaction interactive joy of use Parallax effect Parallax scrolling storytelling strategy

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Relation of success, decisions and experiences

on July 15, 2013

Design Thinking quote of the day

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Temple Grandin - UXD vs AXD - Animal Experience Design

on April 27, 2013

Creative Thinking design Design Thinking Temple Grandin

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Getting Attention - Having the nerve to do something different

on April 21, 2013

Air New Zealand Design Thinking inspiration language strategy text

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Fujitsu’s Touchscreen Interface connects the real and virtual world

on April 17, 2013

AR (augmented reality) innovation inspiration interaction joy of use

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UXD / UXP definition [ infographics ]

on January 04, 2013

diagram infographics Information Architecture

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End of Year Thoughts About UX and Simplicity

on December 28, 2012

Creative Thinking inspiration quote of the day

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Touch Gesture Set for wireframes and mock-ups (more than 50 symbols)

on December 14, 2012

deliverables design gesture Information Architecture stencils tools touchscreen wireframe

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Women’s online shopping behavior

on November 22, 2012

customer relation management CX design e-commerce offline personalization personalizing usability women

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Day Rate Calculation for Freelancer and small teams

on October 04, 2012

day rate workflow

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Holger Maassen: I've been working on UI since 1985 when there was only the Mac Plus around. That was when I found my interest in UID and information structures began to grow. I work to understand human motivations, capabilities, environments, and needs. I intent to structure information and create gripping experiences that help people accomplish their goals with confidence, satisfaction and pleasure. I'm fascinated with the current and ongoing pace of technology and believe that HCD has the power to create understanding and inspire delight in a frequently chaotic world. I make use of ethnographic research, UX, IA, IxD, and media as tools to help clients in diverse domains — and I am very interested in consumer products, healthcare, mobile, energy, POI / POS — use UX, HCD and my usability knowledge to build better businesses and relationships with their customers. I've worked with a number of major brands to develop internet, intranet and extranet products and digital surfaces, mobile, terminals, tables, windows and walls.

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