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Showing posts from January, 2016

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Simplicity is not the goal

on January 29, 2016

design Simplicity UCD user experience UX UXD

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Head-up displays (HUD) much more than nice features - part 3

on January 23, 2016

AR AR (augmented reality) augmented reality BMW HUD motorbike motorcycle Reevu Skully

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Innovative Ideas for Retail - Smart Fitting Room

on January 18, 2016

beacon brick and mortar Customer dressing room experience Fitting Room Hybris ibeacon innovation multi-experience omni-experience retail RFID SAP shopping Smart social-shopping

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Head-up displays (HUD) much more than nice features - part 2

on January 08, 2016

AR augmented reality Bikehud Bikesystems BMW HUD Livemaps motorbike motorcycle Nuviz Reevu Skully Virtual Reality VR

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Alternative and Online Dispute Resolution (ADR/ODR) - New EU rules up from 2016

on January 07, 2016

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Holger Maassen: I've been working on UI since 1985 when there was only the Mac Plus around. That was when I found my interest in UID and information structures began to grow. I work to understand human motivations, capabilities, environments, and needs. I intent to structure information and create gripping experiences that help people accomplish their goals with confidence, satisfaction and pleasure. I'm fascinated with the current and ongoing pace of technology and believe that HCD has the power to create understanding and inspire delight in a frequently chaotic world. I make use of ethnographic research, UX, IA, IxD, and media as tools to help clients in diverse domains — and I am very interested in consumer products, healthcare, mobile, energy, POI / POS — use UX, HCD and my usability knowledge to build better businesses and relationships with their customers. I've worked with a number of major brands to develop internet, intranet and extranet products and digital surfaces, mobile, terminals, tables, windows and walls.

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